All charts and data below are CPI-U inflation-adjusted and with dividends reinvested. (Why?)

Total Real Returns

ULTA: Total Real Return Chart (Dividends Reinvested, Inflation Adjusted)

ULTA real return snapshot: after CPI-U inflation, ULTA returned −10.70% over the past year and −23.94% YTD, with dividends reinvested. Since Oct. 25, 2007, ULTA is up +905.77% in real purchasing-power return, or +13.10%/yr, and is currently −34.46% below its real total-return high on Feb. 17, 2026.

Data ending Fri Jul. 24, 2026

Growth of $10,000

Thu 2007-10-25💬 to Fri 2026-07-24 Overall
Return
Exponential
Trendline
ULTA
×
+905.77%
+13.10%/yr
+19.73%/yr
R2=0.791
Ulta Beauty Inc NASDAQ Common Stock

Growth of $10,000 Summary

Thu 2007-10-25💬 to Fri 2026-07-24 Start
Value
End
Value
ULTA
×
$10,000.00
2007-10-25
$100,577.37
2026-07-24

This Year’s Performance

through 2026-07-24

  YTD YoY
ULTA
×
−23.94% −10.70%

Drawdowns

  Current
Drawdown
Worst
Drawdown
ULTA
×
−34.46%
on 2026-07-24
from 2026-02-17 peak
−88.09%
on 2009-03-09
from 2007-10-30 peak

Rolling Returns

Period ending Fri 2026-07-24 1 yr 2 yr 3 yr 5 yr 10 yr
ULTA
×
−10.70% +20.82%
+9.92%/yr
−4.56%
−1.54%/yr
+13.36%
+2.54%/yr
+32.21%
+2.83%/yr

Annual Returns

Year ULTA
2026 (YTD) −23.94%
2025 +35.48%
2024 −13.72%
2023 +1.08%
2022 +6.85%
2021 +34.15%
2020 +11.91%
2019 +1.08%
2018 +7.42%
2017 −14.09%
2016 +35.01%
2015 +43.66%
2014 +31.46%
2013 −3.22%
2012 +50.44%
2011 +85.43%
2010 +84.47%
2009 +113.51%
2008 −51.76%
2007 −42.81%