All charts and data below are CPI-U inflation-adjusted and with dividends reinvested. (Why?)

Total Real Returns

GOOG: Total Real Return Chart (Dividends Reinvested, Inflation Adjusted)

GOOG real return snapshot: after CPI-U inflation, GOOG returned +81.37% over the past year and +6.99% YTD, with dividends reinvested. Since Aug. 19, 2004, GOOG is up +7,813.60% in real purchasing-power return, or +22.08%/yr, and is currently −13.37% below its real total-return high on May 13, 2026.

Data ending Fri Jul. 17, 2026

Thu 2004-08-19💬 to Fri 2026-07-17 YTD
Return
1 Year
Return
GOOG
×
+6.99%
2026-07-17
+81.37%
2026-07-17
Alphabet Inc Class C NASDAQ Common Stock

Returns

Thu 2004-08-19💬 to Fri 2026-07-17 Overall
Return
Exponential
Trendline
GOOG
×
+7,813.60%
+22.08%/yr
+15.99%/yr
(R2=0.949)
Alphabet Inc Class C NASDAQ Common Stock

Growth of $10,000

Thu 2004-08-19💬 to Fri 2026-07-17 Start
Value
End
Value
GOOG
×
$10,000.00
2004-08-19
$791,360.17
2026-07-17
Alphabet Inc Class C NASDAQ Common Stock

Annual Returns

Year GOOG
2026 (YTD) +6.99%
2025 +61.11%
2024 +31.82%
2023 +53.68%
2022 −42.40%
2021 +54.31%
2020 +29.27%
2019 +26.22%
2018 −2.88%
2017 +32.77%
2016 −0.36%
2015 +43.51%
2014 −6.67%
2013 +56.09%
2012 +7.65%
2011 +5.61%
2010 −5.61%
2009 +96.18%
2008 −55.55%
2007 +44.26%
2006 +8.27%
2005 +108.05%
2004 +91.29%

Drawdowns

Thu 2004-08-19💬 to Fri 2026-07-17 Current
Drawdown
Worst
Drawdown
GOOG
×
−13.37%
from 2026-05-13 peak
−65.96%
2008-11-24
from 2007-11-06 peak
Alphabet Inc Class C NASDAQ Common Stock

Rolling Returns

Period ending Fri 2026-07-17 1
Year
2
Years
3
Years
5
Years
10
Years
GOOG
×
+81.37% +79.50%
+33.98%/yr
+154.94%
+36.61%/yr
+115.64%
+16.61%/yr
+598.47%
+21.45%/yr
Alphabet Inc Class C NASDAQ Common Stock